Automation and digital transformation are used interchangeably. Though there are key differences between the two, they are interlinked. Automation involves transforming businesses’ operations with the help of technology to make processes run themselves.Technology makes those processes more efficient and increases transparency and reporting capabilities. In short, automation drives businesses to digital transformation.
Several companies are implementing automation tools and digital transformation consulting services to improve efficiency, productivity, and accuracy. According to the WEF’s The Future of Jobs Report, 2020, over 80% of business leaders report that they are speeding up work process automation and expanding their use of remote work.
Gartner predicts that 69% of the routine work currently done by managers will be fully automated by 2024. Organizations are reducing repetitive tasks, cutting back on errors, and lowering processing costs with automation.
Skillmine Technology Consulting Services has automated day-to-day workflows to implement digital transformation successfully. Automation lets the business digitise forms for employees and customers and automate routine processes. It in turn helps reduce pain points to drive genuine change and improve business performance in myriad ways.
Listed below are some ways in which automation can add value to customers:
Improve customer experience: Automation ensures that your customers can interact with your company 24*7. By giving them access to the information that they want, at any point of time, you ensure that your customers have a smooth experience.
Enhance operational efficiency: Automation can take over repetitive manual tasks and can enable you to accelerate operations significantly. Some changes that can be incorporated into organisations that can increase efficiency are: automating forms and workflows, integrating systems to reduce tedious manual data entry, supporting all mobile devices, and speeding up the approval process by providing day and night access from anywhere.
Better Workplace Culture: Automation gives employees time to perform challenging or creative tasks, which is ultimately more rewarding and makes for more satisfied and engaged employees. Dedicated staff work committedly and bring more efficiency into the organization.
Facilitate Teamwork by Breaking Down Silos: Automated workflows break down silos and facilitate better collaboration between diverse functions like marketing, customer relationship management, sales, support, and finance. It also creates a climate favourable to innovation.
Improve Strategic Oversight: Automation gives access to massive amounts of data that can be tracked to increase visibility and improve the business’s strategic positioning. It allows you to get ahead of the curve and develop value propositions that live up to the promise of digital transformation.
Improve Security and Compliance: According to a 2020 RedHat survey, 47 percent of businesses said that improving security and compliance were the major reasons for implementing automation tools. Automation makes it easier to identify and fix vulnerabilities, empowering businesses to be proactive and address vulnerabilities before breaches occur.
A 2020 PWC report indicates that 84 percent of companies identified as “customer-centric” are now focusing on the mobile customer experience. Moreover, businesses have ramped up investment in omnichannel experiences, with the number of companies making this shift jumping from 20 percent to 80 percent. To make such transitions seamless, automation is mandatory. Hence, automation streamlines operations, encourages collaboration, cuts costs, improves transparency, optimises operations, and nurtures an environment for innovation.
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